Insights & lessons

Mom nursing a baby in a park while sitting on a bench. August 7, 2025

Breastfed Two Babies—These 5 Products Saved My Sanity

Breastfeeding and pumping can feel overwhelming, especially in those early days. After nursing both of my babies for nearly two years combined, I’ve rounded up my top 5 must-have items that made the journey smoother—from comfy nursing bras to the Haakaa hack every mom should...

 Mom packing breast milk into storage bags. August 5, 2025

Breastfeeding Wasn’t Easy—But Donating My Milk Made It Worth It

Breastfeeding doesn’t always come naturally—and that’s okay. My early days as a new mom were filled with uncertainty, but with support and patience, I found my rhythm. What I didn’t expect was how that journey would lead me to become a breastmilk donor, helping critically...

 Mom in the middle of the night nursing her baby in the nursery. July 31, 2025

How Bottimals Was Born From 2AM Feedings

A mom on a mission. A baby who refused bottles. A breakthrough that became Bottimals. Read how this scent-sational bottle-lovey came to life during middle of the night feedings and is now helping families everywhere.

 Woman winning a pitch competition for product innovations. May 28, 2025

From Idea to Victory: My First Pitch Competition Win

Winning My First Pitch Competition: The Story Behind Bottimals I still can't believe it — I won my first pitch competition. And not just any pitch competition, but one filled with seasoned entrepreneurs, tech-savvy startups, and some seriously impressive products. What made it even more surreal?...